Ep. 45: Julia Campbell on LMA labs and the power of cause marketing
Julia Campbell has a fantastic title. Chief Business Transformation Officer just sounds cool. If you have a Gen X brain, you might think she's a robot in disguise, or you could just think…
Ep. 44: Hyper-local content & personal connections at the heart of TravelHost's renaissance
Let's get back to our roots. It's not that the phrase is almost a cliche, it is a cliche. But here's the thing about cliches—they exist because they're true. So, whether it's going back to their roots or…
Ep. 43: Unveiling journalistic tricks & tools for today's reporters
Join host Nick Parker in a riveting conversation with veteran journalist Mike Reilley as they delve into the behind-the-scenes tales of newsrooms past and the essential tools every journalist needs…
Ep. 42: Leveraging the power of the collective
Ask Tobias Bennett what excites him about the media industry and you'll get the same answer every time—it's the unknown. Bennett, VP of Partnerships and Revenue, and Fran Wills, CEO, for Local Media Consortium join host Nick Parker for a look into…
Ep. 41: Aligning your local media organization with your purpose
Veteran editor and digital news guru Bob Rose joins host Nick Parker on this latest episode of the News Nirvana Podcast. Their in-depth conversation focuses on rebuilding trust…
Ep. 40: Where did we come from where do we go?
Host Nick Parker and producer Cherry Wolf take a look back at the 2023 season of the News Nirvana podcast reflecting on…
Ep. 39: Balancing journalism with the business of supporting it
Industry expert Gordon Borrell joins host Nick Parker to discuss the evolving relationship between editorial and business. The two explore challenges faced by media outlets when adapting…
Ep. 38: Navigating the shift to digital-first
In this episode of the News Nirvana podcast, Jared Frank from KHQ-TV and Josh Kidd from Block Communications join host Nick Parker to explore the challenges we may face adopting a digital-first mindset. The conversation delves…
Ep. 37: Unlocking the digital video landscape with Sean Evans
In this episode of the News Nirvana podcast, host Nick Parker engages in a conversation with Sean Evans, Director of OTT and Video at BLOX Digital. Together, they explore the dynamic realm of digital video…
Ep. 36: Embracing branded content campaigns
David Arkin returns to the podcast to talk about working with news organizations to understand and embrace branded content campaigns—and the new revenue streams that come with it.
Ep. 35: The power of partnerships, shared audiences, and sponsored content
Join host Nick Parker for the newest episode of the News Nirvana podcast as he welcomes Lori Flowers, Manager of Integrated Marketing at Radio One. In this episode, Lori and Nick explore innovative approaches to…
Ep. 34: Training student journalists to be career ready - Part II
Steven Chappell and Matt Bird-Meyer continue their conversation with host Nick Parker on college media and how best to prepare…
Ep. 33: Training student journalists to be career ready
Host Nick Parker returns to the world of college journalism in the first of a two-part series delving into the student media departments at Northwest Missouri State University and Monroe County (Mich.) Community College…
Ep. 32: Looking in on the broadcast media landscape in Canada
Recorded earlier this summer, Broadcast Dialogue Editor Connie Thiessen joins host Nick Parker to discuss her role covering broadcast media in the Canadian markets…
Ep. 31: Jumping into AI and finding your coalition of the willing
Whether from a place of excitement, trepidation or even curiosity, AI is the No. 1 topic right now for news organizations. Colin Benedict, VP of News for Morgan Murphy Media, and Ethan Holland, VP, Draper Digital Media, join News Nirvana podcast host Nick Parker for a dive into the tools currently available, tips on how…
Ep. 30: Looking to the future with AI and video monetization
Recorded during Blox Digital's Broadcast Summit in Vail, Colorado, Mike Cassetta and Richard Marques join host Nick Parker for a conversation on the future of the industry, including…
Ep. 29: Self-branding, relationship-building & thinking digital first. Is the next generation ready?
Join Host Nick Parker in this lively podcast episode as he sits down with Amy Martin and Kassandra Horton-Mayfield from WVUA 23 at the University of Alabama.Dive into the world of training the next generation of journalists and equipping them with the ability to captivate today's audiences. From mastering various storytelling formats…
Ep. 28: Using technology to push forward
Guy Tasaka, founder of Tasaka Digital, LLC, joins host Nick Parker for a dive into the world of technology and the role it plays in our ever-changing media industry. Tasaka, who also pens…
Ep. 27: Coach Ryan Dohrn on the approach to sales and maximizing revenue for our news orgs
Join host Nick Parker in an eye-opening conversation with Ryan Dohrn, a renowned media sales consultant and coach. In this episode, we explore the urgent need to reshape our mindset and strategies to boost revenue for…
Episode 26: Thinking digital first means using all your content to tell the whole story
For 20 years or more we've been telling ourselves and our teams that we have to change, and we have to start thinking "digital first." But what does that really mean? And why aren't we doing it after reciting this chant for so long?