Ep. 8: Creating access & driving change

Written By Fredrick Reed

It's a time to offer real support. A time for change. It is, according to Larry Graham, a time for action. in his 25-year career in the news business, Graham has worked in newsrooms and industry associations across the country. In 2021 he launched the Diversity Pledge Institute to help news organizations increase diversity in their businesses as well as provide needed support for the under-represented workers.

Fredrick Reed

Storytelling is at the core of all endeavors. Every step forward involves the act of crafting and sending a message to convey a story and open a path to new relationships. At Fredrick Reed, we believe success depends on our ability to tell our stories in a manner attracting and engaging the desired audience. 

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Ep. 9: On story telling and context
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Ep. 7: Delivering the news for the people, not their addresses