Ep. 48: Driving revenue & content through contests
Stephanie Carey joins host Nick Parker to talk about contesting and its ability to drive additional revenue and content for news organizations. Carey, a sales director and contesting lead at Blox Digital, offers real-world experience on the impact of "Best of" contests, sweepstakes and more in this lively conversation. Oh, and the two pose an important question, what's the BBQ scene like in Michigan?